Independent list of the best products, tools, platforms and conferences for eCommerce and Digital Marketing

Live video shopping, also known as live commerce or live streaming e-commerce, is an interactive shopping experience that combines live video broadcasts with the ability to purchase featured products in real-time. This trend has been gaining significant traction, particularly in Asia, and is becoming increasingly popular in other regions.

Marketing strategies implemented by businesses to incentivize and reward repeat customers for their loyalty and continued patronage. Designed to foster customer retention and build brand loyalty by offering various benefits, rewards.

Heatmaps in the context of eCommerce refer to visual representations of data that show how visitors interact with a website or online store. These heatmaps use color-coding to indicate areas of high and low activity, helping website owners understand user behavior, preferences, and engagement patterns.

Backlinks, also known as inbound or incoming links, are hyperlinks from one website to a page on another website.

Customer retention is a critical aspect of business success, as it focuses on keeping existing customers satisfied and engaged over the long term. Retaining customers is often more cost-effective than acquiring new ones and can contribute significantly to a company's profitability.

eCommerce subscriptions involve the recurring purchase of goods or services from an online retailer on a regular basis. This model has gained popularity in recent years, offering convenience to customers and creating a predictable revenue stream for businesses.

Crypto payments refer to transactions made using cryptocurrencies as a medium of exchange. Cryptocurrencies are digital or virtual currencies that use cryptography for security and operate on decentralized networks, typically based on blockchain technology.

Software-based systems that securely store users' payment information, such as credit card details, bank account information, and digital currency, and facilitate electronic transactions. Digital wallets allow users to make payments for goods and services online, as well as in physical stores using their mobile devices.