Independent list of the best products, tools, platforms and conferences for eCommerce and Digital Marketing

Platforms to enable businesses to create, manage, and operate online stores for selling products or services. They allow to create and customize their online stores, manage inventory, process orders, accept payments, and handle other aspects of ecommerce operations.

Checkout software is involved in the final step of a customer's online shopping journey—the checkout process. This stage involves the completion of a purchase, payment, and order finalization.

Practice of tailoring the online shopping experience to the individual needs and preferences of each customer. It involves using data and technology to create a personalized experience for each shopper, with the goal of increasing engagement, loyalty, and sales. Personalized product recommendations, content, pricing, messaging and others.

Platforms to automate and streamline marketing tasks, processes, and campaigns in order to optimize marketing efforts, increase efficiency, and enhance customer engagement.

Heatmaps in the context of eCommerce refer to visual representations of data that show how visitors interact with a website or online store. These heatmaps use color-coding to indicate areas of high and low activity, helping website owners understand user behavior, preferences, and engagement patterns.

Platforms that enable businesses to accept electronic payments.

eCommerce subscriptions involve the recurring purchase of goods or services from an online retailer on a regular basis. This model has gained popularity in recent years, offering convenience to customers and creating a predictable revenue stream for businesses.

Buy Now, Pay Later (BNPL) is a financial arrangement that allows consumers to make a purchase and defer the payment for that purchase over time, usually in installment payments. This payment model has gained popularity as an alternative to traditional credit cards and provides consumers with more flexibility in managing their finances. BNPL services are typically offered by third-party companies that partner with merchants to facilitate these transactions.