Independent list of the best products, tools, platforms and conferences for eCommerce and Digital Marketing

An Inventory Management System (IMS) is a software application that helps businesses track and manage their inventory efficiently. It plays a crucial role in streamlining the process of ordering, storing, and using a company's resources, whether they are raw materials, finished products, or other assets.

Online referrals are recommendations or endorsements of a product, service, or brand that occur through digital channels such as social media, email, review websites, or online forums. These referrals can come from various sources, including friends, family members, influencers, satisfied customers, or brand advocates. Online referrals play a significant role in influencing consumer purchasing decisions and can be a powerful tool for businesses to acquire new customers and build brand credibility.

Search Engine Optimization (SEO) is the practice of improving a website's visibility and ranking in search engine results pages (SERPs) to attract organic (non-paid) traffic.

Platforms that connect advertisers with publishers or affiliates who promote their products or services in exchange for a commission for each sale or lead generated. Affiliate networks act as intermediaries between the advertisers and the publishers/affiliates.

Backlinks, also known as inbound or incoming links, are hyperlinks from one website to a page on another website.

A platform that collects, unifies, and manages customer data from various sources to create a single, comprehensive view of each customer. A key benefit is to provide marketers with a real-time, 360-degree view of each customer, which can be used to deliver highly targeted, personalized marketing messages.

eCommerce subscriptions involve the recurring purchase of goods or services from an online retailer on a regular basis. This model has gained popularity in recent years, offering convenience to customers and creating a predictable revenue stream for businesses.

Crypto payments refer to transactions made using cryptocurrencies as a medium of exchange. Cryptocurrencies are digital or virtual currencies that use cryptography for security and operate on decentralized networks, typically based on blockchain technology.

Platforms that enable businesses to accept electronic payments.